The Shift from NIL to Revenue Sharing in College Sports

Reported about 17 hours ago

In a recent Yahoo Finance Sports Report, host Joe Pompliano and Yahoo Sports’ Ross Dellenger discuss a significant agreement involving Warner Bros. Discovery that benefits the Big 12 Conference by moving some streaming games to traditional TV. They delve into the complications of transitioning from the existing NIL (Name, Image, and Likeness) framework to a new revenue-sharing model, which aims to integrate funds from boosters under school administration to financially support athletes through TV and ticket sales.

Source: YAHOO

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