Reopening of Notre Dame Reflects LVMH's Branding Power

Reported about 10 hours ago

The reopening of Notre Dame Cathedral after a devastating fire was marked by a grand celebration that underscored the close ties between France's luxury industry and its cultural heritage. LVMH's Bernard Arnault, a key donor to the restoration, led the event attended by global dignitaries and fashion icons, showcasing his empire’s influence. While the contributions to the reconstruction are praised, the prominence of luxury branding in such a sacred space sparked debate about appropriateness and respect for the cathedral's spiritual significance.

Source: YAHOO

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