Reported about 7 hours ago
Warby Parker co-CEO Neil Blumenthal shares insights on cultivating a unique eyewear brand amidst intense competition. Founded with the aim of producing affordable glasses, Warby Parker quickly gained traction through innovative strategies, including a home try-on program that addressed customer concerns about online shopping. Blumenthal emphasizes the importance of identifying customer pain points and leveraging e-commerce trends to succeed in a saturated market.
Source: YAHOO