AB InBev CEO: Zero-Alcohol Beer Offers Consumer Flexibility

Reported 7 days ago

Michel Doukeris, the CEO of Anheuser-Busch InBev, discusses the company's venture into zero-alcohol beer, highlighting its flexibility for consumers. At the Yahoo Finance Invest conference, he explained that non-alcoholic beer allows people to enjoy the beverage socially without concerns about driving or restrictions tied to the time of day, making it an appealing option in various situations. The manufacturing technology used retains the traditional beer taste, ensuring that customers still experience the familiar flavor.

Source: YAHOO

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