Reported 8 days ago
McDonald's is allocating $100 million to recover from a recent E. coli outbreak linked to its Quarter Pounder burgers, which sickened over 100 customers. The investment includes $35 million for marketing campaigns, promoting deals like discounted chicken nuggets, and $65 million to support affected franchises. The fast-food chain aims to restore customer confidence, emphasizing that recent tests show no E. coli in its food, as it reintroduces slivered onions back to menus nationwide.
Source: YAHOO