AI Drives Smartphone Replacement Boom

Reported 3 months ago

According to IDC's latest statistics, global smartphone shipments rose by 6.5% year-on-year in Q2 2024, reaching 285 million units, continuing growth for the fourth consecutive quarter. The upcoming release of AI-enabled smartphones is expected to further revive the market, with forecasts indicating shipments may reach 230 million units (19% of total smartphone shipments). Samsung, Apple, and Xiaomi led global shipments, with Samsung capitalizing on high-end models and AI features. The intensifying competition is seen as brands adjust pricing strategies, impacting mid-range offerings while driving innovation in hardware and software.

Source: YAHOO

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