Reported about 14 hours ago
Ford CEO Jim Farley announced a new strategy for electric vehicles (EVs) that focuses on creating a cost-effective $30,000 midsize electric pickup, aimed at profitability starting in 2027. This initiative, dubbed the 'Model T' moment, introduces the Ford Universal Platform designed for efficiency and simplicity in production, reducing parts and assembly time. With an eye on transforming the EV market amid rising competition, Ford anticipates that its new manufacturing process will help overcome previous financial losses in the EV sector.
Source: YAHOO