Ackerley Pursues New Rugby Rights Deal After Initial Bid Falls Short

Reported 2 days ago

Ackerley Sports Group LLC plans to seek a new deal for the commercial rights to South Africa's Springboks rugby team after its first bid was rejected. Despite support from South African sports minister Gayton McKenzie, Ackerley's $75 million offer for a 20% stake and control of the rugby organization's board did not gain approval from member unions. The group emphasizes the need for a proposal that prioritizes the financial health of SARU and incorporates local partnerships in order to strengthen revenue streams.

Source: YAHOO

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