Adidas Achieves Strong Fourth-Quarter Sales, Signals Successful Turnaround Year

Reported about 11 hours ago

Adidas reported better than expected preliminary fourth-quarter results, marking a successful turnaround year with strong sales during the holiday season. The brand's focus on retro styles and weaker competitor performance contributed to a 19% year-on-year revenue increase to 5.956 billion euros, alongside an improved gross margin. Overall, for the year, revenue rose 12% to 23.683 billion euros, recovering from a loss in 2023 tied to the end of its Yeezy line.

Source: YAHOO

View details

You may also interested in these wikis

Back to all Wikis