Apple's AI Strategy: Balancing Hype and User Expectations

Reported 24 days ago

Apple is aiming to boost device upgrades by rolling out its AI features, but it faces the challenge of managing user expectations. Analyst Ben Bajarin highlights the unpredictability surrounding 'Apple Intelligence', noting that while Apple has the potential to lead in consumer software AI, it must clearly communicate its value to consumers to avoid overpromising and user disappointment.

Source: YAHOO

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