Reported about 1 year ago
Yum! Brands, the parent company of Taco Bell, Pizza Hut, and KFC, is exploring the use of artificial intelligence and automation tools to enhance sales. Despite missing first-quarter earnings estimates, Yum! Brands reported record digital sales exceeding 50% in the quarter. Yum! Brands Chief Digital and Technology Officer Joe Park discussed the implementation of voice AI at Taco Bell drive-thrus and highlighted the positive impact on team members and customers, emphasizing the importance of creating seamless experiences and relationships through digital technologies.
Source: YAHOO