AT&T Surpasses Subscriber Goals with Bundle Offers and iPhone Promotions

Reported about 13 hours ago

AT&T exceeded expectations by adding more wireless subscribers in the third quarter, driven by bundled plans and strong promotions during the iPhone launch period. Despite a slight revenue miss due to lower equipment sales, the company reported an increase in monthly bill-paying customers, which helped bolster its market position in a competitive environment. However, analysts caution that higher upgrade rates in the upcoming quarter may pressure margins as customers tend to switch providers more frequently when acquiring new devices.

Source: YAHOO

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