Bank of America Maintains ‘Buy’ Rating on Amazon as AI Innovations Boost Growth

Reported 2 days ago

Bank of America has reaffirmed its 'Buy' rating on Amazon.com (AMZN) with a price target of $248, citing the company's advancements in AI for package delivery and increased ad revenue from Prime Video. Analysts believe these initiatives, along with Amazon's restructuring of its grocery business and efforts in robotics, will enhance operational efficiency and profitability. Despite AMZN's competitive market share, the firm views its strategic measures positively for future growth.

Source: YAHOO

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