Reported about 1 year ago
Taiwan's Taishin Bank announced a revamp of its Rose Card and Sun Card benefits, reentering the market with a 'benefit switch' strategy and raising the 'Taishin Points' reward rate to 3.8%, breaking market records. This has sparked a highly anticipated 'credit card points battle' between Taishin and Cathay United Bank's CUB 'bank cards.' Market observers believe that with the intensified competition, cardholders will benefit the most, as the 'point economy ecosystem' built by banks will offer more rewards in the future.
Source: YAHOO