Reported 2 months ago
Starbucks has announced a leadership change, with Brian Niccol, the former CEO of Chipotle, stepping in as CEO following Laxman Narasimhan's departure. Niccol’s background in marketing and menu innovation is expected to be crucial as he attempts to attract new customers and enhance Starbucks' mobile ordering and digital capabilities, with analysts optimistic about his potential to lead the company into a 'rebound era'.
Source: YAHOO