Brian Niccol's $85 Million Compensation as Starbucks CEO: Worth It?

Reported about 2 months ago

Brian Niccol, the new CEO of Starbucks, is set to receive an $85 million compensation package, which includes $10 million in cash and $75 million in equity awards. Despite initial skepticism about such a hefty sum, experts argue that Niccol’s proven leadership track record from companies like Chipotle and Yum! Brands makes him a valuable asset as Starbucks faces significant operational and cultural challenges. His experience suggests he may successfully steer the coffee giant back to growth, although turning around the company's culture and performance will likely take time.

Source: YAHOO

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