Can Tesla Overcome Its Brand Crisis? Insights from a Crisis Management Expert

Reported 5 days ago

Tesla is facing a significant reputation crisis as its stock falls and protests against CEO Elon Musk's political ties grow. Crisis management expert Eric Dezenhall discusses the challenges Tesla faces in rebuilding its brand, suggesting that Musk's political involvement may alienate customers. He emphasizes that Tesla's image as a unique eco-friendly product is diminished amid rising competition in the electric vehicle market, and advises focusing on core business rather than politics to mend public perception.

Source: YAHOO

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