Reported 9 months ago
On June 27, 2024, CNN took the lead in hosting the presidential debate, making it the first TV station in decades to independently determine the visual appearance, atmosphere, and rhythm of the US presidential debate. The debate, previously organized by the non-profit Commission on Presidential Debates since 1987, saw President Biden opting out of working with the commission and agreeing to debates hosted by individual media outlets. CNN's dominance in securing the hosting rights for this debate amid a cutthroat battle in the US TV news industry is seen as a marketing breakthrough, with the debate inserting advertisements, breaking the tradition of no ads since the first presidential debate in the 1960s.
Source: YAHOO