Reported about 12 hours ago
Coca-Cola's strategic pivot to milk, particularly through its Fairlife brand, has proven lucrative, with sales exceeding $1 billion in 2022, showcasing a staggering 1,000% growth since its national launch in 2015. Despite this success, with a significant portion of its revenue still reliant on carbonated drinks, investors are eager for more diversification. As Coca-Cola prepares to report on its financial performance, the company's heavy investment in Fairlife, which has increased remarkably since its acquisition, is seen as crucial for its future amid a market shift toward healthier options.
Source: YAHOO