Reported 11 months ago
KeyBanc Managing Director Justin Patterson discusses Spotify's decision to increase subscription prices in the US, highlighting the strong consumer willingness to absorb the price hike. Despite the increase, consumers are still open to paying more for the subscription due to the added value on the platform, including features like audiobooks, AI playlist recommendations, and video integration in podcasts. The company's success in the podcast industry and potential strategies for further growth, such as incorporating more video content, are also addressed in the article.
Source: YAHOO