Declining Demand for Moutai Raises Debt Concerns in China

Reported about 16 hours ago

The beloved Chinese liquor Moutai, a significant economic driver for the Guizhou province, is witnessing a decline in sales attributed to diminishing consumer confidence. This downturn not only reflects the state of the wider consumer market but also poses risks to Guizhou's financial stability, as the revenue generated by Moutai is crucial for the provincial government's debt repayments. Kweichow Moutai's market value has halved since 2021, with presiding economic challenges calling into question the future of its growth and support for regional finances.

Source: YAHOO

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