Global Ad Agencies Colluded to Fix Prices in India

Reported 1 day ago

An investigation revealed that top global advertising agencies, including Omnicom Media and WPP, coordinated to fix advertising prices in India, undermining competition laws. Messages from executives indicate they worked together to prevent undercutting on rates, which involved secret pacts to uphold pricing standards. As a result, India's antitrust authority is investigating these practices, potentially resulting in significant penalties for the involved firms.

Source: YAHOO

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