Reported 12 months ago
During summer vacation, both Uni-President and All suggest their latest limited-edition cartoon-themed products featuring Snoopy and Crayon Shin-chan, respectively, aiming to boost sales performance by over 10% in the beverage and ice cream categories. Additionally, 7-ELEVEN announced the launch of the 'Snoopy Fun-Value Lucky Bags' and a joint point collection event with five major brands, offering attractive prizes to drive consumer engagement and sales growth. All also introduced a loyalty program allowing customers to redeem cute and practical items by collecting points through beverage and ICEE purchases, further enhancing consumer participation and brand loyalty.
Source: YAHOO