Inflation Is Easing, But Shrinkflation Remains a Concern

Reported about 18 hours ago

As inflation rates begin to cool, many food companies continue to utilize 'shrinkflation'—reducing the size of product packages while maintaining prices. This practice, which has aggravated consumers for years, may gain traction if tariffs impact costs more significantly. Recent discussions among companies suggest a shift towards smaller packaging options caters to consumer preferences for portion control and reduces waste, despite rising prices making it challenging for companies to justify their pricing strategies.

Source: YAHOO

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