Key Considerations for Founders Raising Series C

Reported 1 day ago

In 2025, startup founders face a challenging capital market, where access to funding is tough despite an abundance of capital, according to Cathy Gao of Sapphire Ventures. Only 20% of startups progress from Series A to Series C, as investors now prioritize certainty over momentum. Companies must demonstrate strong market leadership, sustainable growth, and compelling narratives to attract investment. Founders should proactively build relationships with VCs, treat fundraising like a marketing campaign, and enter fundraising discussions only when they've gauged interest from multiple firms to avoid misjudging market timing.

Source: YAHOO

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