Reported 12 months ago
Not only is K-POP and Korean TV shows popular overseas, but Korean cosmetics export quantities have also increased significantly. Recognizing the market potential, Amazon, the leading American e-commerce platform, has announced a project to support small and medium-sized Korean cosmetics businesses in going global. Health supplements like Korea's famous red ginseng have also become popular products selling well overseas. With the Korean Wave sweeping the globe, many foreign tourists visiting Seoul are shifting from a shopping-focused to a preference for 'experiential tourism,' including activities like K-POP dance classes and color analysis courses, which are highly favored by foreign visitors.
Source: YAHOO