Kroger Enhances Pricing Strategy to Compete with Walmart

Reported about 9 hours ago

Kroger has reported a mixed performance in its second-quarter results, with revenues slightly below expectations, yet the supermarket chain has raised its full-year forecast due to an anticipated increase in grocery demand. Following the unsuccessful Albertsons merger, Kroger is making strides to close the gap with Walmart by enhancing its price competitiveness, strategically lowering prices on 3,500 items to attract consumers seeking better value.

Source: YAHOO

View details

You may also interested in these wikis

Back to all Wikis