Reported 9 months ago
Levi’s® introduces the Performance COOL series featuring Denim fabric woven with Mint particles, utilizing Lyocell's excellent moisture-wicking properties for coolness. The fabric includes CHILL+ technology with mint factors for a refreshing sensation, offering a wearable central air conditioning system in the scorching summer. The article also highlights the collaboration with Xin for a new ad campaign, showcasing the coolness of Levi’s® denim pants in various settings like beachside fun and cultural exploration.
Source: YAHOO