Reported 17 days ago
The largest movie theater chains in the U.S. and Canada, including AMC and Regal, are investing $2.2 billion in renovations to enhance the moviegoing experience across 21,000 screens. This initiative, announced by the National Association of Theatre Owners, aims to modernize theaters with advanced technology, improved seating, and upgraded concessions, amidst increasing competition from luxury cinema options. The investment reflects a renewed confidence in the movie theater industry as it seeks to attract audiences back post-pandemic.
Source: YAHOO