McDonald's stated that the $18 Big Mac meal was an 'exception' and clarified that news reports exaggerated its price increases.

Reported 6 months ago

McDonald's refutes claims of exaggerated price increases, stating that reports of the average Big Mac doubling in price since 2019 are false. The company clarified that the average U.S. Big Mac price was $4.39 in 2019 and is now $5.29, a 20.5% increase. McDonald's acknowledged frustration over a viral $18 Big Mac meal tweet, clarifying it was an exception. Despite some price jumps, the company highlighted efforts to minimize increases and announced plans to introduce a $5 meal deal in the U.S. in response to slowing sales and customer concerns over high prices.

Source: YAHOO

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