Reported 10 months ago
Former MediaLink CEO Michael Kassan is set to introduce a new company at the Cannes Lions Festival of Creativity to rival MediaLink, a firm he founded now owned by United Talent Agency. Despite Kassan's messy departure from MediaLink and legal dispute with UTA, he plans to hold private gatherings to attract industry influencers and clients to his new venture, already signing nine clients worth millions. The festival is expected to be tense as Kassan and UTA CEO Jeremy Zimmer clash, with Kassan hosting events at Hotel du Cap-Eden-Roc while MediaLink hosts its annual Cannes Lions party, creating a potential showdown and awkward encounters between the two parties.
Source: YAHOO