Reported about 10 hours ago
Netflix is seeing a favorable outlook from investors as live events featuring big names like Beyoncé and Mike Tyson enhance its market position. The streaming giant's focus on live sports programming is attracting significant viewership, contributing to a surge in advertising revenue. Recent high-profile events, including a boxing match and NFL games, have drawn millions of viewers, leading analysts to predict a positive impact on the company's fourth-quarter results. Despite a rocky start to the year, Netflix's stock remains appealing, especially as the company capitalizes on its growing advertising model.
Source: YAHOO