Netflix's Live Sports Venture: A New Advertising Opportunity

Reported 8 days ago

Netflix is venturing into live sports by broadcasting a boxing match between Jake Paul and Mike Tyson. Analyst Michael Pachter argues that this move allows Netflix to incorporate advertising, potentially boosting revenue through rebroadcasts. However, he cautions against high-stakes bids for major sports events, suggesting more strategic partnerships like their deal with WWE could be beneficial.

Source: YAHOO

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