Reported about 2 months ago
Netflix's stock soared to an intraday record high of $711 on August 20, 2024, driven by a significant increase in upfront ad sales, which surged over 150% compared to the previous year. The company is capitalizing on upcoming major releases like 'Happy Gilmore 2' and live sports events, including NFL games and WWE Raw. Analysts predict potential price hikes for subscription plans, enhancing Netflix's revenue prospects as it continues to expand its ad-supported offerings.
Source: YAHOO