Reported 3 months ago
Procter & Gamble (P&G) experienced a surprising drop in fourth-quarter sales, with net sales declining to $20.53 billion, missing expectations, as demand for products like Charmin and Pampers weakened. Despite efforts to control prices and introduce new cost-effective products, consumer pushback has been significant, particularly from price-sensitive buyers. Overall volumes rose by just 1%, even as promotional strategies were employed to attract customers.
Source: YAHOO