Reported 23 days ago
As TikTok faces a critical court hearing regarding a potential US ban, analysts speculate on the implications for Meta and Snap. Rohit Kulkarni from Roth Capital Partners indicates that the likelihood of TikTok facing disruption has increased, which could benefit its competitors. Despite the concerns, MikMak's Rachel Tipograph highlights that advertisers are still actively spending on TikTok, viewing it as an essential advertising platform regardless of the ongoing legal uncertainties.
Source: YAHOO