Salesforce's Strategic Acquisition of Informatica: A Year in the Making

Reported 2 days ago

Salesforce Inc. finalized its acquisition of Informatica Inc. for $8 billion, a decision influenced by a disciplined approach to deal-making and prior investor resistance. The acquisition came a year after initial talks fell through, during which Informatica's market value dropped significantly. Key stakeholders pushed for a better price before Salesforce's CEO Marc Benioff reignited discussions with Informatica's CEO Amit Walia. The deal touched on the growing need for data integration services amid the rise of AI, positioning Salesforce for future growth.

Source: YAHOO

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