Smucker: A Family Legacy in Business Expansion

Reported 27 days ago

The J.M. Smucker Company, founded over 127 years ago, has evolved from a small apple cider and butter venture into a $13 billion powerhouse with diverse brands spanning coffee to pet food. Led by Mark Smucker, a fifth-generation family member, the company has pursued significant acquisitions such as Hostess and various legacy brands while adapting marketing strategies to suit modern consumer trends. The CEO aims to position Smucker for enduring success as it enters its next century.

Source: YAHOO

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