Snap Shares Drop 18% Due to Advertising Platform Issues Impacting Q2 Results

Reported 24 days ago

Snap's stock fell more than 18% after reporting Q2 earnings that missed Wall Street expectations, attributed to a glitch in its advertising platform. The company's ad revenue grew only 4% to $1.17 billion, below the anticipated $1.22 billion, while adjusted earnings per share were $0, missing the $0.02 forecast. Despite a slight shortfall in North American users, Snap raised its revenue outlook for Q3, predicting earnings of between $1.48 billion and $1.51 billion.

Source: YAHOO

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