Reported 6 months ago
Spotify CEO Daniel Ek sparked debate on X (formerly Twitter) with comments on content creation costs, clarifying his intention was not to devalue creative work. Following this, Spotify announced price increases for its subscription plans, with the CEO attributing this to staying power of creative ideas. Despite backlash, Wall Street analysts like Benchmark have raised price targets for Spotify, expecting minimal impact on churn and positive gross profit outcomes from the price hikes.
Source: YAHOO