Reported 1 day ago
Stagwell Inc. recently introduced the Stagwell Media Platform (SMP), aimed at optimizing media investments through centralized expertise in global media, technology, and data. With the goal of improving efficiency and outcomes for clients, the platform will leverage Stagwell's resources and partnerships, under the leadership of new executives Matt Adams and Marissa Jimenez. CEO Mark Penn highlighted that SMP represents a significant advancement in making Stagwell's media and data solutions more accessible to clients worldwide.
Source: YAHOO