Reported 8 months ago
Investors' growing interest in stock splits is surprising considering it doesn't fundamentally enhance a business. However, the article highlights three S&P 500 stocks that may split soon: Costco Wholesale, potentially influenced by a change in management; Deckers Outdoors, experiencing significant growth in brands and profits; and Booking Holdings, focused on building a strong travel booking platform. While investors may focus on splits, successful businesses like Booking prioritize business growth, as evidenced by its increasing profits and stock price.
Source: YAHOO