Reported 18 days ago
Taco Bell has thrived in the recovering U.S. economy, with its innovative value-driven menu strategies, like the $7 Luxe Cravings box, leading to a 4% increase in same-store sales, which significantly outperformed its sister brands, KFC and Pizza Hut. While Yum! Brands reported mixed earnings overall, Taco Bell's ability to cater to cost-conscious consumers has kept it strong in a competitive fast-food landscape.
Source: YAHOO