Reported 2 days ago
Chelsea Hirschhorn transformed Sweden's NoseFrida into a sensation among American parents, thanks to her hands-on approach and innovative product expansions. Initially introduced to the U.S. market by a Swedish mother, Hirschhorn took over the brand after recognizing its potential. With a mix of authentic marketing and relatable parenting solutions, she led Frida to capture a significant share of the nasal aspirator market, establishing a wide range of baby products while changing perceptions of parenting challenges.
Source: YAHOO