Reported 21 days ago
The Masters Tournament will enhance its television coverage for 2024, adding two hours to the weekend broadcast through CBS's Paramount+ streaming service, totaling 23 hours of coverage. The changes include starting Saturday's broadcast an hour earlier at 2 p.m. EDT and extending the event's partnership with CBS, which dates back to 1956. Additionally, Bank of America joins as a new corporate partner, increasing the tournament's prominent sponsorship to four companies, while maintaining a minimal commercial load.
Source: YAHOO