Reported about 7 hours ago
TikTok's anticipated shutdown poses a significant risk to small and medium-sized businesses that rely on the platform for revenue, as the Supreme Court has upheld a national security ban. Many companies, including food and beauty brands, have benefited from TikTok's vast reach, generating billions in sales. With the loss of TikTok, these businesses face a drastic drop in income and are now seeking alternative marketing strategies. Influencers are also experiencing uncertainty as they brace for the potential loss of their primary income source.
Source: YAHOO