Reported 9 months ago
Many mainland Chinese travelers and self-driving enthusiasts often find themselves booking highly acclaimed star-rated hotels in unfamiliar cities, only to discover upon check-in that while the hotel exterior may be luxurious, the interior facilities are outdated. With the hotel industry in China entering an era of stock transformation, renowned hotel chains have been focusing on revamping existing hotels to tap into new growth opportunities. By leveraging customer resources and market experience, renovating aging facilities, and upgrading prime urban locations, these existing hotels have the potential to boost chain hotel group performance. The case of the Edison Hotel in Shanghai serves as a prime example of successfully transforming an aging hotel into a popular landmark and profitable asset through a balance of historical preservation and modern design.
Source: YAHOO