Reported 30 days ago
Vietnam has announced that Chinese e-commerce platforms Shein and Temu must register with the government by the end of November or face being blocked. Officials are concerned about local market impacts and counterfeit sales, leading the trade ministry to threaten technical measures if compliance is not met. Shein asserts its commitment to local laws, while Temu has yet to respond. This move comes amid broader scrutiny of foreign e-commerce companies in Vietnam, whose market is rapidly growing.
Source: YAHOO