Reported 2 days ago
Adobe forecasts a significant increase in AI-assisted online shopping, expecting a 520% growth in traffic and overall online sales to reach $253.4 billion during the 2025 U.S. holiday season. This projection is based on extensive data analysis, including consumer behavior and a growing preference for discounts and mobile shopping. Key shopping events like Cyber Monday and Black Friday are anticipated to lead the surge, aided by the adoption of AI for product research, deal discovery, and personalized recommendations.
Source: YAHOO