Reported about 9 hours ago
Black Friday shoppers are increasing their holiday budgets by over 30% from last year, prompted by a shorter shopping season due to Thanksgiving timing. Retail expert Naveen Jaggi highlights that consumers are increasingly drawn to in-store experiences, seeking value-driven deals at large retailers like Walmart and Target, while social media trends are encouraging more visits to brick-and-mortar shops. This season, shoppers are prioritizing experiential opportunities over mere discounts.
Source: YAHOO